It’s a new decade at James Ellis who have decided that they want to make a difference to the natural environment, so they have committed to giving 1% of turnover to tree planting and environmental causes, through the organisation 1% for the Planet so for every £100 you spend with James Ellis they will be giving £1 back to the planet.
They've been producing greetings cards and stationery since 1997 and they feel that it is time we started to take responsibility for the impact on the environment that the business has made. To date members have donated over £170 million to environmental causes which are certified by 1% for the Planet.
In order to be certified and be able to use the 1% for the Planet logo donations have to be made to charities and non-profit members registered on the 1% for the Planet website. James Ellis are particularly interested in supporting causes involved in tree planting and protecting the natural environment. They have begun by donating to Avon Needs Trees, a charity set up to buy and reforest land in our local Bristol-Avon catchment area. The 1st donation will be used to buy a piece of land that will be planted with indigenous trees that will extend an important habitat for endangered birds, wildlife and bats and will help protect nearby towns from flooding and stop water entering rivers, thus protecting towns and cities further downstream.
If you would like to hear more about the causes they are supporting you can follow the progress on the blog here: